Product · Enrichment
Turn raw transactions into clean merchant data
Finch's AI-powered enrichment engine identifies and organises transaction data with high accuracy — merchant, category, location, logo, website and recurring payment detection.
01
Clean merchant name
Normalise noisy descriptors into a canonical merchant.
02
Merchant category
Assign standard MCC-aligned categories automatically.
03
Transaction category
Bucket spend into behaviour-oriented categories.
04
Merchant location
Identify the city and precise store where available.
05
Merchant logo & website
Enrich records with brand assets and web presence.
06
Recurring detection
Detect subscriptions, bills and repeating patterns.
Start with Finch
Turn transaction data into a competitive advantage.
Book a walkthrough with our team. We'll show Finch running on real Australian transaction data and scope a path to production.